Writing Listings That Sell
OpenSky24 Team24 June 20263 min read
A good listing does the selling for you. Here's the structure that works across every category.
Title: what it is, not how great it is
Include the key facts a buyer searches for — brand, model, size, year, condition. Skip words like "amazing" and "must see".
Description: answer the obvious questions
Age, condition, reason for selling, what's included, and whether delivery or collection is available. If you're stuck, our AI generator drafts one from the details you've already entered.
Photos: the first one decides everything
Your lead photo is what people see in search results. Use a clean, well-lit shot of the whole item on a plain background.
Keep it fresh
Bump or renew your ad if it goes quiet — recency matters in search results.